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OneCoin, a cryptocurrency that employs “Know Your Customer” protocols to ensure transparency and accountability, recently appointed Pierre Arens, former CEO of Banque Invik (now Catella), as its new CEO. The announcement came at OneCoin’s international conference in Macau, attended by thousands of OneCoin enthusiasts and members of its associated OneLife marketing network.
Despite a blistering barrage of recent criticism from investors, General Electric CEO Jeff Immelt isn’t shying away from sharing his vision for the future of GE. In a recent speech, Immelt made it clear that he believes US companies need to step up and change their attitude if they hope to compete with foreign firms.
Verizon has always been big on marketing and PR. A couple of years ago their campaign, then on the verge of becoming annoying, featured a guy moving about the country into unlikely places and asking – “Can you hear me now?” He’s become the Sprint spokesman in yellow these days, presumably after a non-compete period, […]
Whether you work in a PR agency or do it for your sole proprietorship, tracking, sorting, and pulling information together to learn from collected data can be a headache. There are a few simple tricks in Microsoft Excel that really streamline the process. Here are a few to look over.
So far, AI has not garnered a good PR reputation. Both Bill Gates and Stephen Hawking believe that AI may be on a collision course with humans, and government organizations seem to feel much the same way, including The Committee on Legal Affairs of the European Parliament (part of the EU in Brussels). The UN, […]
Uber has been in a fight for its business life since just about day one. Every time they expand into a new area, several local entities take exception. Certain politicians, regulators, unions, and other vested interests try first to force Uber out, then grudgingly accept that the market drives commerce and people with smartphones, and a […]
Most people love the idea of travel and adventure. They may not always make it out the door themselves, but the idea is fun, thrilling, sometimes even a bit scary in a good kind of way. Travel is probably more affordable now than at most any other time in the past too. So Millennials and […]
So far, 2017 has been a whirlwind of ups and downs for Boeing. The year began with a much-publicized vote that saw Southern workers vote to turn down the opportunity to unionize. Now, the company has announced plans to layoff about 1,800 workers. The company says these cuts have nothing to do with the anti-union […]
Remember when “Windows” was ubiquitous with “home computer.” Even though there were a relative handful of holdouts, there was no doubt Microsoft ruled the home computing universe. This was the status quo for decades, as also-rans came and went. Various Windows versions also came and went, but customers didn’t have too much of a choice.
For Jeff Bezos, there’s one aspect of online marketing and sales even more important than the tech he’s developed to turn Amazon into a household name — delivery. If Amazon can take control of that aspect of its business, then the online game changer and industry creator will manage every aspect of its “product to […]
