PR Leaders

Best Public Relations Practices for Small Businesses

Even without an enormous budget, small businesses can still make a splash with strategic public relations. PR is necessary for the positive reception of any business, so don’t skip this vital step and be sure to hire a professional if this is unchartered territory for you. Public relations is all about the public, or target […]

How to Stay Organized as a CEO

There are as many ways to organize as there are different personalities and there is definitely not a one-size-fits-all approach. There are many variables to think about while finding the right organizational system for a CEO. What are you having problems organizing and what has been tried that hasn’t worked? Figuring this out will go […]

Head of HYPR, Gil Eyal And Influencer Marketing

Head of HYPR, Gil Eyal Understand Influencer Marketing

Whatever your influencer needs, HYPR has the scoop. As the stubborn wild west of marketing and public relations, social media can be a difficult beast to tame. Enter HYPR: an advertising and public relations service provider transforming the world of influencer marketing by giving clients in-depth insight into the audience demographics of social influencers- and […]

Michael Sitrick: Why Join The Board Of A Penny-Stock Company?

Michael Sitrick everything-pr

Oxis Biotech, a wholly owned subsidiary of Oxis International Inc., is a company listed on the penny-stock market (SYMBOL) – it is currently trading at a $12 million market valuation and has minimal assets or revenues. It also has significant and rising short-term debt that could easily lead to massive dilution. So, it makes no […]

5 reasons Deirdre Breakenridge is a PR pro you need to know

Deirdre Breakenridge

Nobody talks about it, but it’s the most important question to answer when choosing a public relations profession: “Why should I hire them…and not someone else?” Everyone does that math, but few people are direct enough to tell you why they hired Someone Else … and not you. They just go with The Other Guy […]

Brooke Hammerling: Brew PR Party Girl turned PR Princess

Brooke Hammerling everything-pr

Brooke Hammerling founded her PR agency Brew Media Relations in 2005. Brew also happens to be Brooke’s long-time nickname. The CEO of Brew is Dena Cook. Brew PR has offices in Santa Monica (where Dena Cook usually works), San Francisco, and New York City. Who is Brooke Hammerling? Brooke attended Rollins College in Winter Park Florida […]

Matthew Hiltzik of Hiltzik Strategies, PR Crisis Manager Named To Board Of NYCEDC

matthew hiltzik

Matthew Hiltzik – Who Is He? For the first time ever, a public relations professional has been named to the board of directors of the New York City Economic Development Corporation. Matthew Hiltzik, the founder of Hiltzik Strategies, which works primarily in crisis communications will help the city’s economy. New York City Economic Development Corporation […]

Jason Binn: The Business Acumen And King Of Relationships

jason binn

Jason Binn, the founder of several luxury magazines, is widely regarded as a publishing guru and is truly the king of high level relationships.  He’s smart, well networked and an entrepreneurial genius. Naturally, Binn is the recipient of various awards, including Ernst & Young’s Entrepreneur of the Year. Reports show his publications earned millions in […]

Who are the top Republican PR Firm CEOs

republic public relations

At Everything PR News we realize that the public relations industry is generally liberal, there are a handful of strong PR firms who have Republican CEO’s. Some on this list serve politicians, lobby for initiatives, and have worked for the Republican National Committee (RNC), while others have strong media contacts and are good “street-fighting” PR professionals. […]