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The Congressional Black Caucus Foundation (CBCF) is non-profit public policy research and educational institute founded in 1976. For more than four decades CBCF’s programs and events support our focus on eliminating health, economic and education disparities impacting the global black community. … [Read more...]
The Basics of PR Whether you’re an entrepreneur or an aspiring social media celebrity, you’ll have surely considered the need to form a solid PR strategy. Like most new players, however, you’re unlikely to have much access to a PR professional or agency. In lieu of your own personal PR team, … [Read more...]
Maximizing On Public Relations At SXSW Over the past few years, some brands have seen diminishing returns at the massive Austin, Texas based festival of spectacle known as South By Southwest (SXSW). But not everyone. In recent years, some brands have used SXSW as a springboard to major earned … [Read more...]
Mixed reactions to Gillette’s marketing campaign addressing the #MeToo movement Gillette recently released a marketing campaign to address the #MeToo movement and vowed to ‘actively challenge the stereotypes and expectations of what it means to be a man’. The company released an ad, putting a new … [Read more...]
Everything PR News' ongoing talks with industry leaders continues today with Mark Ragan. Publisher and Executive Editor at PR Daily, Ragan is one of the world's most prolific digital evangelists, and a "go to" resource for all things internet communications. (See the images and video at article … [Read more...]
Continuing down the list of the most influential PR firms in the world, we find Qorvis Communications, ranked 6th in terms of fees in 2007. Qurvis is an interesting company on many levels. Over $30 million in fees for a company with only 86 employees in fascinating in itself, but being an entity … [Read more...]
It's amazing what Facebook does by way of "shortcutting" the process of meeting people. Just the other day I added an interesting fellow named Jason Silva, and he returned the favor. Imagine my surprise when adding a friendly face revealed the star of the Emmy Award winning Current TV. You gotta … [Read more...]
Yesterday I had the pleasant opportunity to take a look at Waggener Edstrom, the second most profitable PR agency in the world. In keeping with my promise, and out of honest curiosity, I am traveling down this list of world shaping PR in an effort to essentially evaluate their online image. Today … [Read more...]
Marina Maher Communications To celebrate 25 years in business, Marina Maher Communications (MMC) re-launched today its website with a new design, more fit to represent the company in a highly competitive online world. This is another online representation that conveys a lot about a company: the … [Read more...]
In these trying economic times it is refreshing to see some PR firms actually doing well. One such firm, Cognito, just announced the opening of a branch office in San Francisco. According to the news, the finance and technology specialists at Cognito are building upon their successes in London and … [Read more...]