edelman

Observer’s PR Power 50 Firms for 2016 and Insights for the Future

2016-12-20 by EPR Staff
Observer’s PR Power 50 Firms for 2016 and Insights for the Future

At the bottom of this article is a chart created from the list of 2016’s Top U.S. PR firms according to The Observer. The chart lists the basic statistics of each of the agencies. But there are also some of the thoughts and observations that were listed in the article for you to ponder. In 2015 there was an obvious overlap happening between PR, social media, advertising, and the like. That increased in 2016 and will probably fully merge over the next couple of years allowing traditional PR and advertising firms to offer both to their client base and do... Read More >

United Nations Issues Marketing RFP Around Gender Equality

2016-09-27 by EPR Staff
United Nations Entity for Gender Equality Issues Communications RFP

The United Nations Entity for Gender Equality and the Empowerment of Women (UN Women) is seeking a marketing & communications agency to provide a range of services to assist UN Women Communications Unit in raising awareness on 16 Days of Activism to end Gender-based Violence by providing communication services, including an innovative approach to the campaign by using new technologies, arts and media. Violence against women and girls continues to be a widespread social problem in BiH, and a serious violation of fundamental human rights. This type of violence is still tolerated and considered socially acceptable behaviour, and is justified... Read More >

Texas PR Firms: Technical College Issues RFP for PR

2016-07-13 by EPR Staff
Texas PR Firms: Technical College Issues PR RFP

About Texas State Technical College Texas State Technical College (“TSTC”) a state-supported two-year technical college, the state’s largest provider of technical education has issued an RFP seeking a Public Relations Agency. The college is an open enrollment institution with a full-time equivalent enrollment of approximately 12,000. In contrast with Texas’s regionally-focused community colleges, TSTC has a statewide role and mission with a legislative mandate to focus specifically on highly specialized, advanced, and emerging technical and vocational areas leading to certificates or associate degrees. In 2015, the college was granted single-accreditation status from the Southern Association of Colleges and Schools Commission... Read More >

The Changes Free Media Brings to PR

2016-04-15 by EPR Staff
Media Journalism

The dawn of the Internet likely signaled the beginning of dusk for traditional journalism. More and more, readers began to turn to the Internet for not just entertainment, but knowledge, and then news, and now just about everything. In fact, according to a study done by the American Press Institute, 69 percent of Americans get their news from online sources. Most of these sources would rather not hire someone to research and write a story from scratch, no matter how interesting the subject. They prefer to publish an already well-crafted piece, without paying a dime for it. But how does... Read More >

News from Porter Novelli, MWW PR, Behrman Communications & More

2016-04-15 by EPR Staff
Matthew Lehrich

Matthew Lehrich returns to White House after stint with Porter Novelli President Obama appointed Matthew Lehrich as the assistant secretary for communications and outreach, the top communications position in the Department of Education. Lehrich returned to fill the post beginning in February. He and three other people were appointed to positions in the White House and President Obama recognized their service, saying, “These fine public servants bring a depth of experience and tremendous dedication to their important roles. I look forward to working with them.” Lehrich left his position as Vice President of global reputation management and crisis communications with... Read More >

Burson-Marsteller Hired as AOR for Chipotle to go forward After E. coli Crisis

2016-03-15 by EPR Staff
Chipotle

Chipotle had worked with Edelman, but severed the ties in October due to a large chunk of business Edelman signed that was in conflict with Chipotle from their perspective. Now they have signed B-M as their U.S. agent of record, hoping to recover from the damage done to their reputation with E. coli issues during 2015. The communications director for the chain, Chris Arnold confirmed their meeting with Burson during the first week of March. During the meeting, they were scheduled to map out a plan dealing with their needs and priorities. Michael Law, U.S. CEO of Burson said, "We... Read More >

Catching Up on Carnival PR, Hedge Fund PR & Rubenstein

2016-03-10 by EPR Staff
Carnival Cruise Lines

Carnival Cruise Lines added a new consumer PR director to their ranks. Robyn Fink previously worked in New York City at Taylor Strategy as one of the vice presidents. At Taylor, she was in charge of accounts for clients such as Lenovo NFL, KT Tape, Capital One, as well as overseeing P&G’s 2015 NFL draft prospects PR styling, Cool Ranch Doritos Locos Tacos for Taco Bell, and launching Mastercard “Priceless” campaign in some cities. Other previous employers during her 15 years in consumer PR include Ketchum, Edelman, and MWW Group, and during that time, she worked with celebrity sponsorships, endorsements,... Read More >

PayPal looking at PR options for U.S and Global Product Communications

2016-02-29 by EPR Staff
Paypal

Like many global enterprises, PayPal likes to review and look at options for outside PR representation every couple of years, and it’s that time for Paypal. That’s not to say they aren’t happy with their current reps, In the U.S, that’s MSL Group, and they’ve been invited to throw their hat in the ring again. The RFP went mid-February and will include work for PayPal and affiliates, Venmo, Paydiant, Xoom, and Braintree. The chosen company will also be working in the risk, tech, and credit areas – along with product. PayPal just introduced a new ad campaign globally during the... Read More >

Public Relations News: Sloane and Company, Edelman and More.

2016-02-18 by EPR Staff
public relations news

Just in case you’ve been wondering, here are some of the things happening in PR this week.. Sloane & Company lending PR aid to ITC $11.3 Billion Deal ITC Holdings Corp, a publicly traded electronic transmissions company was recently acquired by Fortis Inc., a Canadian company. Whenever there’s a merger of significance, it is helpful and advisable to have a PR firm on board specializing in mergers and acquisitions. Sloane & Company fits that bill perfectly. ITC brought their much sought after transmission lines to the deal. With this acquisition, Fortis will become one of the top 15 utility companies... Read More >

America’s Top PR Firms Are Not Using Instagram!

2016-02-16 by EPR Staff
instagram social media

Edelman, New York City, New York. https://www.instagram.com/edelman/  with over 29,000 followers, the verified account has 408 posts at the last count. This is one PR firm that has taken advantage of the power that social media platforms have, and specifically, Instagram has, on digital marketing. Additionally, the firm has also decided to showcase some of the 5,300 employees who work for it worldwide and have shared plenty of valuable information about the company itself or its initiatives. Unfortunately, the engagement rate for all of those posts is still low compared to the number of people who follow the account, and the... Read More >

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