edelman

Edelman, New York City, New York. https://www.instagram.com/edelman/  with over 29,000 followers, the verified account has 408 posts at the last count. This is one PR firm that has taken advantage of the power that social media platforms have, and specifically, Instagram has, on digital marketing. Additionally, the firm has also decided to showcase some of the 5,300 employees who work for it worldwide and have shared plenty of valuable information about the company itself or its initiatives. Unfortunately, the engagement rate for all of those posts is still low compared to the number of people who follow the account, and the... Read More >

With such high competition in the public relations field, it often becomes hard to say just who does what best.  Here are whom are believed to be the five largest PR firms in the world – Edelman PR, Weber Shandwick, FleishmanHillard, Ketchum, and the MSL Group in that order. Only Edelman is independent, the others are owned by large holding companies. Read on to see just how much revenue each of these firms bring in. MSL Group The only top five PR firm headquartered outside of the U.S., MSL Group has its headquarters in France. The firm runs over 100... Read More >

Our society has come a long way since Bill W and Dr. Bob cofounded AA eventually creating their 12-step program used successfully by so many addiction treatment groups and centers. Back then, nobody talked about addiction, no matter what your chosen substance might be. Due to the nature of what they do, many drug and alcohol treatment facilities are also naturally very anonymous in most of what they do – yet many of them use public relations firms and SEO campaigns in order to build brand. Working from a primary 12-step tenet of “you are only as sick as your... Read More >

Its still Q1, and already big companies and PR firms are experiencing shakeups in management, and clientele. Whether it’s a new executive, or hunting for new PR representation, the dynamic world of public relations always produces change. Here are some new developments taking place in the world of PR: Veronica Gonzalez Heads Porter Novelli’s Team in Mexico City Leading international PR firm, Porter Novelli, announced it hired Veronica Gonzalez to lead the Health and Wellness sector of the business in Mexico City. From this satellite office, Gonzalez handles health and wellness brands within the larger Latin American market. Gonzalez brings... Read More >

Climate change only gets more attention as years go by. For this reason, every company tries to show its green side by making green products or participating in green causes. Though many companies still deny climate change, most want to seem as if they care to keep good business. To this end, some ‘big polluters’ in Europe hired PR firms to paint a greener image for their public. The Corporate Europe Observatory exposed these companies and their allies in a recent report. The study names the offenders and the PR firms behind them, describing the deceptive tactics used against the... Read More >

Communications leaders ICR, and Edelman started the new year with a bang. Both agencies recently added to their in-house teams, bringing in new faces, skills, and experience. ICR appointed advisors to join real financial industry knowledge with communications. And Edelman finally filled the long-watched spot once held by police-detained executive, Steven Cao. Here are the details about these shifts in the communications world. ICR PR Creates an Advisory Board ICR, a leading investor relations firm headquartered in New York just announced the formation of an advisory board. ICR appointed two founding members; Rob Sharp, and Joseph B. Kennedy, with more... Read More >

Switzerland is known for many wonderful things, but few people think of Switzerland as a hub for some of the best PR agencies. With local agencies like Open Up, and Lemongrass, and more global agencies like Edelman and Cohn & Wolfe, Switzerland makes a name for itself in the PR world too. Check out some of Switzerland’s best PR agencies below!   Open Up Based in Zurich, Open Up is a PR and communications agency relying on the many skills of its employees to advise and meet the needs of its clients. The agency has been around since 2001 and... Read More >

As 2015 comes to an end, a lot of big moves.  Here’s a summary of some major PR moves: Next Fifteen in Process of Making Big Digital Agency Acquisition  A steadily growing holding company, Next Fifteen already includes large companies like Bite, M Booth, OutCast, Lexis and The Blueshirt Group. On December 8, the firm released a statement that it planned to buy yet another company - “a small digital agency based in the UK for an initial cash consideration of £3.8m [$5.7m]". The statement continued to say, "It is intended that the acquisition would be funded by a placing... Read More >

Check out the Everything PR News selection of some of the best PR firms in Singapore. Hill + Knowlton Strategies Singapore Managed in Singapore by Michelle Tham, Hill + Knowlton Strategies owns offices around the globe. Hill + Knowlton opened the Singapore office over 50 years ago and works with clients, such as Gardens by the Bay, Singapore Airshow, CA Technologies and the Tung Lok Group. Hill + Knowlton base their strategy on the concept of engagement. On the company website, H+K identify engagement with clients as the ultimate marketing metric, because it allows for listening to feedback and measurement... Read More >

The Middle East’s center of power for the petroleum world, Saudi Arabia, launched a public relations drive to show the world how committed to the global climate change talks in Paris this year. Their ace in the hole was none other than PR titan Edelman, an agency that has strong interests in the area of climate change. For Saudi Arabia no better company could have been chosen; the capital of the nation, Riyadh, holds 16% of global crude oil reserves, second only to Venezuela. Additionally, Saudi Arabia houses the planet’s fifth largest natural gas reserves. After all, any PR agency... Read More >