News and Notes from the Public Relations World

As is to be expected in a busy industry, today’s headline roundup is full of shifts in staffing and contracts around the public relations world. For image issues stemming from both domestic as well as global professional interactions, public relations firms are constantly making adjustments according to business needs.

Cathay Pacific Taps Edelman for Help

Prominent airline Cathay Pacific, recently under pressure from the ongoing protests in Hong Kong, has tapped PR firm Edelman to navigate the tricky issues it faces. Cathay Pacific has dealt with much criticism from Chinese authorities, thus far prompting high ranking resignations and consecutive months of passenger declines. 

Now, it will hand the reins to Edelman to assist with navigating the about-face that must be done in order to recover from damages incurred in recent months. This project will focus solely on interests surrounding Hong Kong and the fallout prompted by government scrutiny. 

Catapult PR Celebrates 15 Years

In Las Vegas at the DevOps Enterprise Summit, public relations agency Catapult celebrated 15 years serving clients in the Agile and DevOps software industry. As an industry leader in software development, Catapult has been firmly committed to serving its clients with the highest levels of integrity and full-service relationships. 

“Working with many of the leading companies in the Agile, DevOps and software delivery industry has given us a bird’s-eye view of the power of PR and narrative as a driver to advance new thinking and adopt better tools and practices,” Catapult co-founder Terri Douglas commented at the Summit. 

Craig Greiwe Promoted at Rogers & Cowan/PMK

Former senior vice president and head of digital marketing for Rogers & Cowan/PMK Craig Greiwe has been promoted to be the chief strategy and transformation officer. Greiwe, with previous executive experience in the field, will be tasked with managing both the research & insights practice group as well as the strategy & transformation practice groups. He will also head up Greenhouse, which is Rogers & Cowan/PMK’s collaborative incubator.

Weber Shandwick Promotes In House

Two employees within Weber Shandwick have been awarded promotions into leadership roles at the firm’s U.S. offices. Michael Wehman will now take over the general management of the New York office, while Stacey Bernstein will take over as general manager of the Boston office.

The depth of expertise brought to the table by both Wehman and Bernstein will serve to bolster operations at Weber Shandwick, which currently has teams situated around the globe. The award-winning global communications network will continue to deepen key relationships through these promotions as it continues to expand.

Salesforce to Take on Agency Review

According to industry sources, Salesforce is preparing to begin a PR agency review. The incumbent agency, Zeno Group, has to date handled products, solutions, and corporate PR for Salesforce and has done so since 2017.

No further information is available currently as to the intricate details of the agency review.

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