Category: Social Media

3 Fantastic Examples of Instagram Contests That Fuel Marketing Goals

Branded Content for Companies on Instagram

Instagram is a top choice for brands to connect with their audience and display their offerings. A successful approach on Instagram is to incorporate branded content, which entails partnering with influencers or producing content...

Social media

Core Social Media Metrics

Social media is crucial for brand marketing strategies. It helps companies connect with their audience, build brand awareness, and drive engagement. To gauge the effectiveness of social media efforts, brands must track key metrics. These...

How to Respond to Social Media Criticism

In today’s digital age, businesses are bound to encounter criticism on social media platforms. Whether it’s a dissatisfied customer, a nitpicker, or a troll, responding to social media criticism requires careful consideration. Since these...

LinkedIn

Effective LinkedIn Carousel Content for Audiences

LinkedIn document carousel-style posts provide a versatile and engaging format for sharing content with a target audience. To create impactful posts that resonate and help companies achieve their key performance indicators (KPIs), it’s essential...

Linkedin APP

Document and Carousel Posts on LinkedIn

LinkedIn offers two types of interactive content for marketers, document posts and carousel posts. While carousel posts are still in the process of being rolled out to all users, document posts have gained popularity...