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Cuyahoga County Informal Competitive Bid Solicitation

Cuyahoga County Courthouse

Cuyahoga County Courthouse

CUYAHOGA COUNTY

HHS-1505

Digital Advertising 2025- CJFS

Digital Media Ad 2025

Informal Competitive Bid Solicitation

Bid for awareness and outreach, recruitment, and potential enrollment for

workforce programs administered by Cuyahoga Job and Family Services.

BID OPEN/CLOSE DATES:

OPEN: October 21, 2024

CLOSE: October 28, 2024

CONTACT AND BID SUBMISSION:

Vendor’s bid must be submitted using InFor Strategic Sourcing system or via email at

Cuyahoga-Contract-Admin-Perform@jfs.ohio.gov   no later than October 30, 2024

Inquiries and Questions can be addressed to:

Marcos Cortes

Department of Health and Human Services

Division of Contract Administration and Performance

1641 Payne Avenue, Rm. 510

Cleveland, Ohio 44114

P (216) 698-2586 | F (216) 987-7090

Marcos.cortes@jfs.ohio.gov

AD REQUIREMENTS:

1. Digital advertising, including streaming from January through December

2025 targeting individuals 18 – 59 living in select zip codes (to be provided).

2. Reach people in Cuyahoga County with household income of $50,000 or less

3. Minimum of 260,000 impressions per month for duration of campaign.

4. Display creative and dashboard capabilities included.

SEARCH PLACEMENT REQUIREMENTS:

1. Search result placement for January through December – Keywords:

Cuyahoga County, employment, job, and other related words. See below

 Abled bodied adult without children

 Displaced homemaker;

 Low-income individual;

 Individual with disabilities;

 Justice Involved individual;

 Homeless individual ;

 Youth who has aged out of the foster care system;

 English language learner, individual with a low level of literacy, and

individual facing substantial cultural barriers;

 Single parent (including single pregnant woman);

Last Revised: 7/26/2019

| Cuyahoga County Job and Family Services

 Child support obligor;

 Long-term unemployed individual (unemployed for 27 or more

consecutive weeks); and

 Any other groups of individuals a County Agency determines to have a barrier to employment

 Foster Parents

2. 80 – 120 clicks per month and appearing 80%+ of the time in top 3 search results.

3. Online dashboard is required to monitor performance.

10/25

Request for Proposal (RFP) No. MV10212024OTT

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