More than half of communications tasks now overlap with what LLMs already do. The data says the field isn't dying — it's restructuring around the practitioners who use AI.
Anthropic runs the most distinctive communications operation in frontier AI. Six primitives — the model spec, Constitutional AI, RSP, system cards, the Amodei sibling division, the long-form essay. EPR's audit.
Tokyo is the center of gravity for Japanese public relations — Dentsu PR, Hakuhodo PR, Sunny Side Up, Vector, Ozma, Edelman Japan, Weber Shandwick. The 2026 city directory, satellite to the Japan PR firms hub.
Deepfake video and audio of CEOs, executives, and brand spokespeople is no longer hypothetical. The tools are commercial. The distribution is frictionless. The legal recourse is slow. Brand defense has to happen in the first hour, not the first week. Here is the deepfake brand defense framework — pre-positioning, detection, response sequence, legal coordination, and what not to say.
India's PR industry is booming. Mumbai and Delhi remain the central hubs, attracting major agencies and diverse clients. Learn about the top PR firms in these cities for 2026, from established giants like Adfactors PR and Edelman India to specialized boutiques. We also look at the impact of AI on the Indian PR landscape.
The communications industry is being restructured around AI. Brands are renegotiating around AI visibility outcomes that didn't exist 36 months ago. This article explores what the communications firm of 2028 looks like.
A decade after its fake accounts scandal, Wells Fargo still grapples with AI engines surfacing its past. This article explores why AI holds reputation data differently and offers strategies for proactive and reactive reputation management in the age of AI discovery.
AI crises move faster than traditional brand crises. This article provides an hour-by-hour AI crisis playbook every brand should have pre-positioned, covering deepfakes, AI-generated hallucinations, and other AI-related incidents. Learn how to detect, verify, and respond within 72 hours, and what infrastructure to have in place before a crisis hits.
Learn how AI can accelerate your crisis response workflow in three key areas: detection, assessment, and drafting. Understand the limits of AI in crisis management, emphasizing human approval for all communications and factual determinations. Prepare your bounded workflow before a crisis hits to leverage AI safely and effectively.
The mining communications landscape has evolved significantly by 2026, driven by energy transition, M&A, and ESG pressures. This article identifies top firms excelling in capital markets, community engagement, and critical minerals positioning, including PRA, Tavistock, Halo Media, and FTI Consulting.