In News from McNeely Pigott & Fox Public Relations, Nashville’s largest PR firm their new digital arm is to be headed by digital media veteran Annakate Tefft Ross. Ross, a three decades long PR pro has a wealth of experience in social media, as well as at at CareerBuilder.com, Weber Shandwick, and at other key communications firms.
MP&F staff members Pam Schmidt, Diane Hargrove, Kelly Brockman, Jennifer Montlary and Roger Shirley made Annakate Ross’ (second from right) addition to the staff official by taking her to lunch.
According to the news, the designated MP&F Public Relations services will include; integrated digital programming, social media management and training, and competitive analysis. Keith Miles, a partner at the firm, offered this via the announcement:
“Annakate’s experience in developing and coordinating digital strategies alongside more traditional communications and marketing campaigns dramatically expands the value we can bring to our clients. In her role as director of digital services, Annakate will work with existing and new clients to help them leverage digital strategies into their campaigns.”
MP&F PR was one of the first to adopt these types of digital strategies as part of their overall digital strategy. As such, the agency has been heralded by the local community for its outreach and community effort via social networks several times. Below is a list of services this new arm of the award winning firm will feature:
- Integrated Digital Programming
- Social Media Management
- Social Media Training
- Blogger & Influencer Outreach
- Competitive Analysis & Audit Services
- Analytics/Monitoring
- Foundations for Solid SEO
- Creative & Design Services
- Video
- Web Development