David A. Steinberg - Everything Public Relations News

David A. Steinberg - Author at Everything Public Relations. Your one stop shop for public relations, social media, and digital marketing news.

3 Ways to Succeed with Big Data

big data

The jury is back, and it has been for years. Big Data can help you drive revenue to your business. But it’s not a magic elixir or a miracle cure. It will need help. Your help. And, since it’s your business we figure you will be amenable to lending a hand. 1 – Understand what’s […]

General Electric and the future of Big Data

GENERAL ELECTRIC BIG DATA

Big Data has always been a big commodity, but many businesses are not sure how to capitalize on the benefits. General Electric, however, has found a way to not only harness Big Data, but also share with other companies. With Big Data becoming more and more essential, this strategy is something that can’t be missed. […]

Zeta Global Says Big Data Works Fast after Black Friday

big-data-zeta-interactive

Notice anything different about your social media news feed and online advertising since Black Friday and Cyber Monday? Well, if you shopped for anything online this past week or two but didn’t buy, you can expect to see it reflected back at you for the immediate future. Shop for a fire pit this holiday? Expect […]

How the LAPD uses Big Data To Enforce The Law

lapd-big-data

There’s no doubt about it, law enforcement in the 21st century is all about technology. Sure, police work still requires brave, smart, dedicated people to get the job done, but the tools they use to fight crime today are much different than they were even a generation ago. Case in point, more and more large […]