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PR Dictionary
DEPRECATED. Glossary and dictionary terms live at /glossary/ only. Do not assign posts to this category. Use submit_glossary_term tool to add a definition entry.
PR Dictionary
15 New Words Every PR Team Needs in 2026
The vocabulary of AI Communications, defined. Fifteen terms — GEO, AEO, LLMO, Citation Share, Retrieval Anchor, Knowledge Graph, Entity SEO, and the rest of the working vocabulary every communications team now needs. Cluster 1 of The Communications Dictionary.
PR Dictionary
The AI Communications Dictionary
The reference lexicon for communications in the answer-engine era — 24 entries plus a seven-principle Doctrine. Citation Share, GEO, Entity Graph, Answer Share, Source Authority, and the working vocabulary of the discipline.
PR Dictionary
Kathy Savitt: From MWW to Boom Supersonic
Kathy Savitt is President and Chief Commercial Officer of Boom Supersonic. Her career arc — MWW/Savitt to Amazon, American Eagle, Lockerz, Yahoo, STX Entertainment, Perch Partners, and Boom — maps three decades of senior American marketing and commercial leadership.