Wilson is to focus on the Chicago market to develop strategy and programs for clients, in addition to overseeing management of the corporate group and heading business development initiatives.
Working at Weber Shandwick for the last six years, Wilson was the global lead for the agency’s digital crisis management and brand defense team. During her tenure at Weber Shandwick, Wilson crafted strategic communications programs, developed corporate and executive positioning and counseled executives through high-profile litigation situations.
As a key media trainer, she also has experience across the food & beverage, consumer products, technology and airline sectors. Shandwick has also served as a financial journalist, most recently with Dow Jones MarketWatch.
Friedman shares: “Our corporate practice is a strong multi-dimensional team that works across multiple categories, verticals and geographies. Heather’s background in media and law combined with her social crisis acumen and corporate affairs expertise is a perfect match to lead this growing team.” Wilson shares her enthusiasm for the new position:
“I am excited to be joining such a talented group of communications professionals and look forward to working with the Corporate team to help build upon the office’s incredible momentum and deepening its already strong expertise in corporate reputation and digital issues.”
Wilson has a master’s in journalism from the University of Southern California’s Annenberg School for Communication and bachelor of arts in political science from Southern Methodist University in Dallas, Texas.