Nordic Consulting Names Allison+Partners as PR and Marketing Agency of Record
The global leader in providing advisory services, talent acquisition, and enterprise support services, Nordic Consulting, named Allison+Partners as its marketing and PR agency of record. Allison+Partners will be working with Nordic Consulting on thought leadership, brand positioning and engagement, digital and content development, as well as media relations, to help raise awareness for the company’s healthcare products and services. The ultimate goal between the two parties is to introduce and scale incredible solutions that can benefit payers, providers, and everyone else in need of Nordic Consulting’s products or services.
Kaplow Communications Expands Core Practices With New Clients
The strategic brand marketing agency Kaplow Communications recently announced a number of new client additions across its lifestyle, wellness, beauty, and health practices.
These latest additions include the first automated and personalized personal finance app Digit; the leading manufacturer of wallpapers, Tempaper; the PMI: Iconic brand f vacuum insulated bottles Stanley; the hearing care company HearingLife; the luxury beauty products and retail spa chain Bluemercury; and the beauty brand Urban Hydration.
Kaplow Communications provides its clients with a number of services, from executive thought leadership and brand strategy to influencer marketing and earned media relations. Additionally, this award-winning agency also has a long track record of strong relationships with both startup and heritage brands across the country.
Finn Partners Appointed as US PR Agency of Record for The Body Shop
Earlier this month, the beauty retailer The Body Shop named Finn Partners as its US PR agency of record, after an extensive and detailed competitive pitch. Finn Partners will be working with The Body Shop on influencer programming, integrated PR strategy and activation, partnership support, and much more.
Finn Partners has a very deeply integrated social impact work as well as marketing expertise which can help clients in communication and differentiation in the market. The agency first started working with the beauty retailed for the recent self-love campaign, which aimed to promote self-esteem and self-worth for consumers. Additionally, the PR company has also been working on The Body Shop’s large product portfolio that includes healthcare, skincare, fragrances, makeup, as well as bath and body products.
Justdiggit Joined By Former MWWPR UK Managing Director
The former managing director of the MWWPR, the UK PR agency, Rebecca Blinston-Jones, recently joined Justdiggit, the environmental charity, as the new UK head of PR and marketing. Founded in the Netherlands a decade ago, Justdiggit primarily works in Tanzania and Kenya but is expanding into Uganda and Ethiopia.
The environmental charity has the goal of helping subsistence farmers in Africa with regreening any degraded land, which can help with climate change. Blinston-Jones will be overseeing the communications strategy for the charity, along with establishing relevant strategic partnerships with other clients and media owners.
She left the UK PR agency MWWPR last year, after helping the agency launch the London office for the independent agency with headquarters in London after it was acquired by Parys Communications back in 2013.