
Pets & Pet Industry
Pet Industry Small Business 2026: Competing with Chewy, BARK, Petco, and The Farmer's Dog
The pet industry is $186B in 2026. Chewy at $11B, BARK at $500M+, Petco at $6B. The Farmer's Dog, Trupanion, Rover dominate their sub-categories. The 2026 operating playbook for pet small business is about citation infrastructure, brand-borrowing, and the AI buyer journey.
