Sports & Gaming
Mobile Gaming Marketing Playbook
How the world's largest entertainment category actually markets: UA, ASO, influencer, retention, community — and the AI discovery shift quietly rewriting the stack.
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Live Ops
Sports & Gaming
Zynga: The Company That Taught the Internet to Play
FarmVille, the IPO collapse, the Pincus reset, the $12.7B Take-Two deal — the foundational mobile gaming company whose playbook still runs underneath every major launch in 2026.