When a fan army turns into a regulatory event — the Taylor Swift x Ticketmaster Eras Tour collapse, the congressional fallout, and what it documented about platform monopoly under coordinated fan-army pressure.
EPR's reference on the 2010 Pampers Dry Max crisis at Procter & Gamble — substantial mommy blogger ecosystem activation, substantial Paine PR strategy that backfired, substantial CPSC investigation outcome, and substantial communications lesson around social media-era consumer crisis management. Companion to the canonical P&G pillar.