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Editorial Team

Editorial Team

Editorial Team, Everything-PR

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About Editorial

The Everything-PR Editorial Team produces reporting, research, and analysis across thirty verticals — communications, reputation, AI visibility, public affairs, media systems, and digital discovery in the answer-engine era. Publishing since 2009.

Latest by Editorial Team

The Research of Twitter Audience: Preference and Behavioral Aspects
Social Media PR & Social Media Strategy
Jul 25, 2012

The Research of Twitter Audience: Preference and Behavioral Aspects

In an ever dynamic world of digital influence, it becomes increasingly important for marketers to know their targeted audience in order to build the right advertising and/or marketing campaigns and promotion strategies, across the same social networks. Armed with the right knowledge of these audiences, business advocates stand a far greater opportunity for conversions than competitors who are in the dark.

3 min readRead more
French/West/Vaughan Announces Major Staff Reshuffle
PR News
Jul 25, 2012

French/West/Vaughan Announces Major Staff Reshuffle

Exciting times lay ahead for French/West/Vaughn (FWV), as the southeast’s leading PR agency strengthens its dynamic team with no less than six new faces through the door this month. As part of its workforce reshuffle, FWV also announced four internal staff promotions.

3 min readRead more
PR, Social Media, SEO & Email Marketing – A Singular View of the Truth
PR News
Jul 25, 2012

PR, Social Media, SEO & Email Marketing – A Singular View of the Truth

There once was a time, when a business hoping to engage in a number of marketing or PR-related disciplines, had to recruit a raft of agencies or in-house experts to manage their campaigns. Siloed by guarded professionals or black-box technology, that either couldn’t or wouldn’t talk to each other, the practices (and very often the results) were shrouded in secrecy, bluff and jargon. This made life difficult for business hoping to capitalize on what were never truly seamless activities.

3 min readRead more
Seven PR Strategies for Book Authors
PR News
Jul 22, 2012

Seven PR Strategies for Book Authors

Why write a book that no one will read? Your book may have been a labor of love, but there’s no reason why applying PR strategies to foster audience engagement and book sales has to be exhausting. In fact, when you focus on being an effective PR strategist the “doing” feels less forced. New York Times Bestselling author, Marianne Williamson, says, “We don’t need to do lists, we need to be lists.” Here, we’ve provided 7 “to be” strategies for establishing a successful brand and online presence as a book author.

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Vyclone: Collaborative Video Editing and Social Sharing
PR News
Jul 21, 2012

Vyclone: Collaborative Video Editing and Social Sharing

Vyclone launched its social video creation, collaboration and sharing app for iPhone and iPod touch. Vyclone allows users to quickly create, sync and edit multiple videos of a shared event. When two or more users upload raw video footage from the same event Vyclone synchronizes and edits multiple clips to create one streamlined movie. Users can then edit the movie for a more personalized effect and share it instantly via social media.

3 min readRead more
Ogilvy Public Relations Names Kevin Slagle SVP
PR News
Jul 20, 2012

Ogilvy Public Relations Names Kevin Slagle SVP

Ogilvy Public Relations (Ogilvy PR) has announced having hired Kevin Slagle as senior vice president of corporate communications. According to the news, Slagel will council clients from offices in Sacramento, extending his expertise across the corporate, government and non-profit sectors.

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HEINEKEN USA Tags Edelman for Dos Equis
PR News
Jul 20, 2012

HEINEKEN USA Tags Edelman for Dos Equis

HEINEKEN USA has just announced selecting Edelman as their public relations agency of record (AOR) for Corporate Communications and their Dos Equis brand. According to the news, Edelman's responsibilities for both is to include PR campaigning, reputation management, employee engagement counseling, and media relations activities.

3 min readRead more

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