There are sports PR firms which exclusively work with the athletes or their teams, and there are other PR firms that tend to prefer working with the corporations which are connected to the sports industry. Additionally, there are also sports PR firms that work on connecting the right athletes with the right corporations for sponsorship opportunities. Here are a few public relations companies that are very involved in the sports PR industry.
Taylor PR
Taylor PR was established back in 1984 and has its main office in New York City along with offices in Los Angeles, Charlotte, Austin, and Chicago. This is an agency that has a lot of creative minds who specialize in brand building and story crafting. The agency has worked with many influential corporations, including Nike/Jordan, Nascar, Allstate, Lenovo, Comcast, Panera Bread, and many others.
Ruder Finn Public Relations
Ruder Finn PR was founded in 1948, with offices all over the globe, and its headquarters of this company is in New York. This is a company that focuses on helping its clients reinvent themselves by inspiring positive change and creating amazing stories. The company has worked with Michelin, Sundance, Samsung, Nokia, Micael Kors, Cisco, Johnson & Johnson, and The Home Depot, among many other brands.
French / West / Vaughan
French / West / Vaughan was established in 1997 and has offices in Raleigh, NC, Tampa, New York, and Los Angeles. This is a company that strives in making any average brand remarkable to the public. An award-winning PR company that has worked with NFL athletes, the Rock and Roll Hall of Fame, the Coca-Cola Company, Wrangler, and many other well-known corporations.
Edelman
Edelman is a global communications firm that works with organizations and businesses whose main goal is to evolve and promote their brands. Founded in 1952, Edelman now has offices all over the globe and employs over 6000 people. Some of their clients include Taco Bell, HP, Bosch, Virgin Active, KFC, LinkedIn, Adobe, and many, many others.
Coyne PR
Coyne PR was established back in 1991, and now has offices in New Jersey, Los Angeles, and New York City. This is a firm that prides itself on its creativity, hard work, and customer satisfaction, which is why it was named as one of the Top 20 Independent public relations firms in the U.S. The firm has worked with ESPN Magazine, the NFL Players Association, Jeep, IMAX, Chrysler, Pfizer among many others.
Regan Communications Group
Founded by George K. Regan, Jr. in 1984, Regan Communications Group has offices in Boston, New York City, Providence, Washington D.C., Cape Cod, Florida, South Carolina, and Connecticut. This firm’s goal is to help individuals, corporations, businesses, and nonprofits in claiming their brand identities. Regan Communications Group has worked with the Boston Celtics, New Balance Athletic Shoe, the New England Patriots, and many other brands.
Racepoint Global
This independent PR and communications agency was founded in 2003 and has offices in Boston, San Francisco, Washington D.C., London, Beijing, Hong Kong, Shanghai, and many other locations. With their own specialized software named FieldFacts, they can identify and target influencers in a way that they can connect with the public. Racepoint Global has worked with many clients, including New Balance, Samsung, Panasonic, MediaTek, and many more.