Insights & Strategy
Industry Event Economy
$50B+ U.S. B2B event spending. 1.5M events annually. 60-75% of B2B revenue traces to events. Cvent, Vegas, McCormick, Javits, Moscone. The industry-event economy, indexed.
Tag
b2b events
$50B+ U.S. B2B event spending. 1.5M events annually. 60-75% of B2B revenue traces to events. Cvent, Vegas, McCormick, Javits, Moscone. The industry-event economy, indexed.