
Insights & Strategy
The Subscription Economy
The subscription economy is worth approximately $1.5 trillion globally and growing 4 to 5 times faster than the S&P 500. Five structural advantages, the AI subscription shift, and what brands should do.

The subscription economy is worth approximately $1.5 trillion globally and growing 4 to 5 times faster than the S&P 500. Five structural advantages, the AI subscription shift, and what brands should do.