Insights & Strategy
Dunk in the Dark: The 15 Minutes That Invented Real-Time Marketing
Discover how Oreo's iconic Dunk in the Dark tweet during the 2013 Super Bowl blackout revolutionized real-time food PR and redefined brand communication forever.
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Dunk in the Dark
PR News
Viral Content: The Oreo Operating Model for Earned Distribution
Bringing you 30 ideas to create your own potentially viral content, ideas that will inspire you every day, and will help you fill your site with content that resonates with your audiences, and establishes you as a thought leader.