Retail & eCommerce
Shopper Marketing and Shopper PR in 2026: Retail Media Networks, Mystery Shopping, and the New Shelf
Shopper marketing in 2026 — $60B+ retail media networks (Walmart Connect, Amazon Ads, Target Roundel, Kroger Precision, Instacart Ads) plus shopper agencies (Catapult, TPN, Geometry, Arc Worldwide) and mystery shoppers (Mobee, BARE, IntelliShop).