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modern PR

Three PR and Digital Agencies That Have Defined Modern Communications

Discover how 5W, Hotwire and Real Chemistry revolutionized modern PR by integrating digital strategy with traditional communications to deliver measurable results

EPR Editorial Team · Dec 25, 2025

Insights & Strategy

Challenges Facing Modern PR Pros

Modern PR professionals face three recurring challenges — speed of information, managing conversation velocity, and transparency under pressure. The discipline of meeting them: monitoring, speed, substance.

EPR Editorial Team · Sep 17, 2019