PR News
Facebook News in the LLM Era
Facebook News is over — Meta shut down the product, killed publisher licensing deals, and exited the news category. What remains is a structural lesson and the Publisher Survival Stack™.
Tag
news media
Insights & Strategy
News Brands After Facebook: How NYT, Axios, Semafor, and Puck Rebuilt the Model
News companies operated on Meta's terms for fifteen years. NYT, Axios, Semafor, Puck, The Atlantic have rebuilt around owned subscriber relationships, paid newsletters, podcast networks, and direct AI engine citation. Meta is a distribution surface now, not a platform partner.