Tagged: PR Agency

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Ketchum Named Top Place to Work in PR by PR News

Ketchum, the leading global communications consultancy, was honored for the fourth consecutive year as one of the Top Places to Work in PR at PR News´annual Platinum PR Award luncheon. For the “Little Things Project” campaign, in partnership with DoubleTree, Ketchum received two honorable mentions in the categories of Branding and Wow!

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All-Clad Metalcrafters Picks 5WPR as AOR

American Business Awards PR Agency of the Year, 5WPR, has been named as PR Firm of record for All-Clad Metalcrafters LLC, the undisputed cookware choice of top restaurant chefs and serious home cooks.

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Ogilvy PR Explores Boutique PR Territory

With its new “Espresso” offering, Ogilvy Public Relations hopes to attract emerging brands and start-up companies to its client roster. If big PR companies are lowering their prices (affordable and flexible cost structure), are boutique agencies threatened?

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PR Week in Review from 5W PR’s CEO

While we as PR professionals spin the media constantly, sometimes indeed journalists have it much harder. This week, at least four journalists were killed in Egypt. The prestigious Washington, DC based National Press Club issued a strong statement on the issue “The killings and attacks on journalists in Egypt earlier this week were an egregious violation of international norms that uphold the media’s right to conduct its work unmolested and without fear of violent reprisals,” NPC Club President Angela Greiling Keane said.

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How Appropriate it Can Be to Use Humor When Negotiating?

People can spend years trying to learn all the negotiation tips, especially the owners of small companies, who are definitely the most sensible negotiators. They can either use their negotiation skills to help their business or destroy it. If you happen to be in this case, the best way of obtaining a good deal is by using everything you’ve got in order to succeed.

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Barry Slotnick At 5WPR on the Zimmerman Case

5WPR will be hosting one of the world’s most prominent criminal defense attorneys at an upcoming speaker series networking event in MY. Famed Attorney Barry I. Slotnick, Partner at Buchanan Ingersoll & Rooney – the defense attorney who represented Joseph Colombo, Mario Biaggi, Rabbi Meir Kahane, Anthony Quinn, and the Subway Vigilante Bernhard Goetz, is to speak on many issues on Wednesday, August 7 at 8:00 AM at 5WPR’s offices in New York City.

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Short PR Takes: On Radical Consumerism, Reaction and Influence

Lately I’ve been re-introduced to ideas and synergies which, when carefully examined, herald a long lost web world fantasyland known as Web 3.0. That long ago concept popularized by Tim O’Reilly and O’Reilly Media back in 2004, Web 2.0 hearkened the world to concepts and ideas my generation only fantasized about after a episode of the 60’s TV series Star Trek. Technology impacting everyday life on Earth as it does now, was for decades the stuff of Hollywood. Then, the natural progression of thought led us to wonder if (or when) Google or Facebook, or O’Reilly himself, might lead us into a version 3.0 promised land.

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Edelman Study: Does It Pave the Way to Total PR Solution?

Released today, and Edelman report dealing with ethical aspects of so-called sponsored content attempts to mitigate proper disclosure intersecting quality and even the future of online news journalism. Prepared by noted professional blogger and EVP/Global Strategy and Insights for Edelman, Steve Rubel, the report goes a long way toward beginning a discussion on what’s “next” for news, if not concrete solutions to the media’s revenue problems to come.

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