Everything PR News
Tag

insights

What's in a Name?
PR Insights & Public Relations Strategy

What's in a Name?

When it comes to communication of all kinds, it's paramount to know and use the names of the persons you are addressing. In person, over email, on the phone, using their name is a rule that PR professionals, customer care reps and everyone in the business world that gets into conversations with parters, customers and audiences in general live by.

EPR Editorial Team ·
Tokyo Moms Value the Human Touch, Chinese Treasure Success
PR News

Tokyo Moms Value the Human Touch, Chinese Treasure Success

New research into the values considered important and passed on to children by mothers in five Asian cities reveals interesting data for communicators and marketers targeting this region. Tokyo moms focus on human ties and raise their children to value friends and not impose on other people, Shanghai mothers put effort into making them successful, while Seoul moms think leadership is the quality they should stress.

EPR Editorial Team ·
Gen Y's Motto: Participate First, Ask Questions Later
PR News

Gen Y's Motto: Participate First, Ask Questions Later

As a cool fact, Generation Y is largely considered the last generation wholly born in the 20th century. 71% of Generation Y participates in monthly social networking, while almost 29% of that participates in daily. There is little to speak of as far as memories of the Cold War not directly related to a video game or movie.

EPR Editorial Team ·