
Top 10 Ways to Influence People Online
Abe Jackson, Jr. tells you how to become an online influencer. His tips will help your business thrive online.

Abe Jackson, Jr. tells you how to become an online influencer. His tips will help your business thrive online.

PR News starts off the year with a new webinar, How to Avoid Legal Pitfalls with Your PR Initiatives, which will tackle the potential legal issues related to PR initiatives, with a focus on what communicating in the social media world implies. The number of PR pros integrating social media activities in their daily practice grows exponentially and information flows freely and extremely fast through numerous digital media channels, exposing practitioners to legal risks for their agencies, clients and organizations.

Social media marketers and PR specialists should keep a close eye n the US Hispanic community, one of the fastest growing user groups on social sites. Joe Kutchera, author of Latino Link: Building Brands Online with Hispanic Communities and Content has recently told Huffington Post that efficiently targeting Hispanic customers means marketers need to target them on social platforms as they over-index for using social media.

Twitter and social media do boost results for PR professionals, but getting the most out of such channels depends highly on a person's understanding of the medium, the time they invest into developing and implementing an effective strategy and the time and resources they put into it. Let's briefly explore what integrating twitter in the overall PR efforts implies.

Proper implementation of marketing and management in these far more than shaky economic times can actually cause the nature of the recession to work in your favor.

On the field, Michael Vick's proven to be on a level that 98% of the other players in the NFL aren't, and this is a great PR lesson: production beats everything else.

Which are the communication alternatives when Skype is down? Mihaela Lica Butler has some answers.

The press release is still one of the most powerful tools in the PR arsenal. The multimedia press release is merely the evolution of a classic.

A Latvian travel startup called Movolo creates a literal "easy button" for many millions of travelers. This simple transportation search engine will literally factor away travel troubles if the developers have their way. Advance algorithms help take travel customers from their front door to their desired destination in the most economical and expedient fashion.

Popular social site Facebook ranks first among the best US employers. The social network outran Southwest Airlines and management consultants firm Bain & Company on the list compiled by Glassdoor, an online site where users publish feedback on employers.