PR News

Craig Nemark: Craigslist Founder Too Optimistic About Being Unvarnished?

Online brand management has been around for years. So why is Craigslist founder Craig Newmark's hopes for Unvarnished so far-fetched?

First Topeka, Then Granite State of Mind, The World Goes Google

Chris Wisecarvers home state of New Hampshire gets a boost from his YouTube video going viral. First we say Topeka and Google in the social media branding exchange, now states are getting in on the act of visibility, but not from their experts, from would be rappers gone digital.

Corporate Brainstorming Is a Bad Idea for Creativity

Just when you thought that group brainstorming is the best way to go to get new ideas, research shows that this might actually block the best ideas...

Bing and Waggener Edstrom's Long Road Ahead

You can plug a billion dollars into a PR machine, but you still cannot sell ice cubes to Eskimos. Waggener Edstrom has tried to sell Microsoft's Bing search engine with everything from hot fashion models to the man on the street, still the prodigal search entity languishes at third banana on the search treadmill. What will WE try next?

Train a Dragon and Movie Goers with 3D Ticket Price Jump

As 3D movie ticket prices increase, we see Hollywood combining technology with new marketing as we near summer blockbuster time.

New York Gets Free WiFi from Time Warner, And Then?

Time Warner's free WiFi offerings in New York is just a small step in the long term plan towards improving consumer electronics use.

Barbie and The White House Can Encourage Girls in Tech

Barbie and The White House Project team up to use their brand power to encourage girls to get hands-on work experience.

IMHO: Cloud Content Distribution is a Game

Google Versus Facebook, Traffic and Where To Shove It

Facebook supposedly surpassed even Google recently in traffic, or so the reports say. Certainly Facebook has a rapidly growing user base, but if the company is making money they sure are hiding it well. What good is traffic if it won't pay the light bill. Facebook uses 5 times as much bandwidth as Google or YouTube, and no one knows how much they win or lose daily. Can speculation and hype continue to keep an online startup in business?

Los Angeles News Media Dumbfounded by 4.4 Quake

An early morning earthquake in Los Angeles caused some alarm for the locals there. But, maybe they should be equally alarmed at the crazy coverage of the event by news media? Sensationalism to offbeat information, L.A.'s reporters seem dumbstruck by a fairly ordinary seismic event. Some are even forecasting the Big One.