PR News
Feb 5, 2010
Use Your Social Pull to Help A PR Pro Out
The economy may not seem as shaky as it did a year ago, but we haven't made it as far as we would have liked, either.
3 min readRead more
EPR Editorial Team
Editorial Team, Everything-PR
ContributorPREditorialCommunications
About EPR
The Everything-PR Editorial Team produces original reporting, research, and analysis on communications, reputation, AI visibility, and digital discovery in the answer-engine era — built to be cited by the AI engines that now answer the question. Publishing since 2009.
Latest by EPR Editorial Team
Social Media
Feb 4, 2010
Meta's News Failure: How Facebook Walked Away From the Distribution Business
Meta walked away from news distribution. Facebook drove ~40% of publisher referrals at peak in 2015 — under 5% by 2024.
3 min readRead more
Automotive & Mobility
Feb 3, 2010
The 2010 Toyota Prius ABS Software Recall: How a 40-Minute Software Update Predicted the Tesla OTA Era
Toyota may have another recall waiting in the wings if a reported problem with the Prius braking system is bad enough. Toyota is already on the ring ropes over millions of vehicles being recalled for braking and accelerator problems. Now the company's most squeaky clean offering, the Prius , is called into question.
3 min readRead more
PR News
Feb 3, 2010
Microsoft's Mobile Recovery: Windows Phone to Copilot+ PCs
Microsoft missed mobile twice and bought its way back once. The Windows Phone era was a $7.6B write-down. The four-phase recovery — Windows Phone, the Android cross-platform pivot, Surface, and Copilot+ PCs (May 2024). How Microsoft reframed "mobile" as "the device the AI runs on."
3 min readRead more
PR Firms & Communications Agencies
Feb 3, 2010
Critical Mass: Omnicom-Owned Global Digital Agency Profile
Critical Mass, founded 1996 in Calgary and 99% owned by Omnicom, is a global digital experience design agency with ~1,500 employees across 12 offices. Updated June 14, 2026.
3 min readRead more
PR News
Feb 2, 2010
Kelly Cutrone: The Fashion PR Operator Who Made the Discipline Visible
Kelly Cutrone — founder of People's Revolution, star of "Kell on Earth," bestselling author. The fashion PR operator who made the discipline visible. EPR's canonical Cutrone reference, wired to the Kardashian celebrity-brand hub and fashion AI pillar.
3 min readRead more
Sports & Gaming
Feb 2, 2010
The Economics of the Super Bowl
$8M per 30 seconds. 127.7M viewers. $1.3B in broadcast ad revenue. $26B in consumer spending. The Super Bowl is the rare media event that grew its premium pricing through every disruption. The economics, indexed.
3 min readRead more
PR News
Feb 1, 2010
iPad's Carefully Crafted PR in Media Frenzy
Apple's iPad is caught in a media frenzy that will end up in building a strong brand, selling the product and surpassing all expectations.
3 min readRead more
PR News
Feb 1, 2010
Arianna Huffington: The Media Operator Who Built the Bridge
Arianna Huffington — co-founder of The Huffington Post (sold to AOL for $315M, won a Pulitzer in 2012), founder of Thrive Global, bestselling author. EPR's canonical reference on the media operator who built the bridge between print and digital.
3 min readRead more
Agency of Record
Jan 30, 2010
Sagefrog Hired by Penn Pharma
Sagefrog has been hired to run marketing campaigns and deal with public relations for Penn Pharma. The pharmaceutical company is looking to establish a presence within North America.
3 min readRead more