Editorial Team

Social Media Becoming TV's Marketing Haven

Yoono Adds yfrog to Browser Tool, Transforming the Social Web

Why are Shoppers Busting Budgets this Holiday Season?

Investing in Potential: The Real Danger of Social Media Marketing?

Social networks such as Facebook and Twitter are growing in popularity, and are beginning to be accepted by their users as platforms through which they can interact with friends and businesses alike. In some ways this joint approval of social networking validates the networks themselves. The question is, do these social networks meet marketing expectations?

Search Engine Optimization Tips: Writing SEO Content

Write “scannable.” 80% of the Web users do not read the texts on the Web pages they visit. They “scan” looking for precisely what they were searching for. They look for that particular key phrase that brought them to your website.

GoodGuide's Tests and Hypocrisy

If GoodGuide is really committed to its cause, than there should be no "Buy Now" buttons on product listings with low ratings. Otherwise, an action like rating low a popular Christmas toy would translate for many as a PR stunt.

Blue Clover Hired by Alteza

Blue Clover, a renowned San Antonio based PR firm, has been selected to work as the agency of record for Alteza. The firm will be promoting and marketing Alteza's 187 condos atop the Grand Hyatt San Antonio River Walk.

Television Bows Down to Saviors of Social Networks

Facebook User Banned for Friendliness

Crisis PR: Memphis Homeless People Swept Up

Memphis has had its share of troubles these last few years, and the economic situation certainly did not make it any better. But, the city leaders never saw fit to sweep the homeless from their streets before. News from Memphis brings to mind the movie Rambo, and the herding of "undesirables" past the city limits sign.