Corporate PR & Corporate Communications

Open on Thanksgiving? Profit versus PR

The Future of the Wearable Technology Industry

Charles Rutenberg New York On The Benefit of Getting the Entire Commission

General Electric Dives into the Big Data Marketplace

Why leaders must have the ability to effectively negotiate?

GM On Increasing Shaky PR Ground

Lots of folks love Chevys. They are the hero of countless songs and millions of NASCAR fans. But, the maker of the famous Chevy brand has been suffering a horrendous first quarter, at least from a Public Relations perspective.

Even Good Public Relations Cannot Help Electric Cars

In one of the more “interesting” public relations moves in recent history, the CEO of Fiat-Chrysler recently told the world not to buy his product. Yes, you read that right. The product in question was the Fiat 500e, and Sergio Marchionne is not real high on people purchasing one.

Mark Cuban:  Naturally, He Was the One…

With the removal of Clippers owner Donald Sterling, both the NBA and fans coast-to-coast were waiting to hear from “other owners.” That group has been the constant focus for the “rest of the story” during the entire debacle about an owner making racist comments, which were recorded in private and then broadcast to the world.

New Ford CEO Faces A Major PR problem

Ford Motor Company may have made it through the Great Recession in the best shape of all US automakers, but that does not mean incoming CEO Mark Fields does not have some immediate issues on his plate. On April 21, Ford officially announced the planned retirement date of CEO Alan Mulally (at left), and the ascension of current CEO Fields.

Edelman Names Glenn Engler Global Chief of Staff & Director of Corporate Strategy

Edelman has announced the appointment of Glenn Engler as global chief of staff and director of corporate strategy. Engler will serve as chief of staff to president and CEO Richard Edelman, and assume the newly created role of director of corporate strategy.