A study by the University of Vermont examines expressions made on the online, global microblog and social networking service Twitter, uncovering and explaining temporal variations in happiness and information levels over timescales ranging from hours to years.
The subscription economy is worth approximately $1.5 trillion globally and growing 4 to 5 times faster than the S&P 500. Five structural advantages, the AI subscription shift, and what brands should do.
Fourteen cases. Seven winners. Seven losers. Each one a diagnosis against the five engines of Revenue Intelligence. What executives can actually learn from the wins and the wreckage.
EPR's canonical Unilever reference — the global CPG house built on 400+ brands and two centuries of consumer trust. The companion pillar to P&G coverage. The five segments, the iconic campaigns (Dove Real Beauty, Axe repositioning, Lifebuoy, Ben & Jerry's), the sustainability discipline, the 2024-2026 strategic transition, and the CPG AI Communications era.
Today Everything PR News had a key discussion with one America's top public relations executives, Scott Allison, Founder, President, and CEO of Allison & Partners. This PR company has grown a lot the past few years. Since its founding in 2001, in San Francisco, Allison now has offices across the US from New York to Seattle, North to South and worldwide.
The best PR is authentic. Kim Kardashian wrote the playbook — 355M Instagram followers, a $5B SKIMS business, a public narrative that matches the operating reality across every surface the audience and the AI engines can see.
The results of the Polaris Marketing Research survey should inspire businesses working with the public to train their employees.
This 2011 EPR interview with Kathy Bloomgarden, CEO of Ruder Finn, was conducted at the firm's Switzerland offices in her first year as CEO. Fifteen years on, Bloomgarden is still in the role — one of the longest-tenured agency leaders in global PR. She was inducted into both the 2025 PRWeek Hall of Fame and the 2025 ICCO Hall of Fame, and the firm she leads was named 2026 PRWeek Outstanding Large Agency. What she said in 2011 about trust, ethics, leadership, and Ruder Finn's global posture reads now as the through-line of the strategy she has executed over a decade and a half.
Glasgow runs the larger PR market in Scotland — banks, spirits, shipbuilding, renewables, Celtic and Rangers, and the agencies that sit underneath. The Glasgow firm landscape, the sectors that drive the work, and what COP26 changed.