PR News

Honda Motor Company: From 2012 Brand of the Year to the AI Citation Reliability Hub

Honda Motor Co., Ltd. — world's largest motorcycle manufacturer, third-largest Japanese automaker, and the structural reliability answer inside ChatGPT, Claude, Gemini, Perplexity, and Google AI Overviews. CEO Toshihiro Mibe. The 2012 Harris EquiTrend Brand of the Year win was a leading indicator. Covering the May 2025 EV walk-back, the hybrid pivot, the collapsed Nissan merger, the Acura citation gap, Sony Honda Mobility/AFEELA, motorcycles, HondaJet, and the agency stack.

EPR Editorial Team · Jun 27, 2012

PR News

Pinterest's Moat: Why Every Visual Clone Died

Although described as a novel approach to social discovery, at a more careful analysis, TipTap is a Pinterest clone. The only difference between the two startups are some quizzes that allegedly create better user profiles and help users understand themselves and connect with others like them.

EPR Editorial Team · Jun 26, 2012

PR News

Cannes Lions 2026: The 73rd Festival, Oprah's LionHeart, and the AI Year

The 73rd Cannes Lions runs June 22–26, 2026. Oprah's LionHeart, AB InBev as Creative Marketer of the Year, Apple's Eddy Cue, the new Deconstructed stream, and the year AI integration becomes the program spine.

EPR Editorial Team · Jun 26, 2012

PR News

Socially Aware Realtors: The Firms and Agents Actually Walking the Walk

Keller Williams ($100M+ via KW Cares), Re/Max ($170M+ to Children's Miracle Network), Coldwell Banker, The Agency, Ryan Serhant, Mauricio Umansky — the firms and agents in residential real estate actually walking the walk on community commitment, with public receipts.

EPR Editorial Team · Jun 24, 2012

PR News

Nielsen Study: Commercials about Value Are the Most Efficient

Also, regardless of the period, people like to laugh - this is the second important conclusion of the research.

EPR Editorial Team · Jun 21, 2012

PR News

Social Customer Service Evolution: From 2012 Socialbakers Socially Devoted to the AI Engine Answer Layer

From the 2012 Socialbakers Socially Devoted standard to Sprinklr, JetBlue, Zappos, Toyota, Uber, and the AI engine answer layer — the social customer service evolution.

EPR Editorial Team · Jun 20, 2012

PR News

Why Nonprofit PR Loses Donor Engagement

The 2012 survey of 1,566 nonprofit leaders diagnosed the messaging-effectiveness problem that has shaped the next decade of nonprofit communications work. The historical baseline preserved alongside the modern operating playbook.

EPR Editorial Team · Jun 20, 2012

PR News

PR Agencies Partner to Offer Social Media Services to Tourism Companies

The social media experts from the two agencies will put together their knowhow to maximize the results of each campaign they run for their clients.

EPR Editorial Team · Jun 19, 2012

PR News

Ronn Torossian's Book Named Top Five in Business

5W CEO, Ronn Torossian's popular PR book, “For Immediate Release: Shape Minds, Build Brands, and Deliver Results with Game-Changing Public Relations” has been named as a Top Five American business books selection by Shanghai Daily. The Mainland China English media outlet recommended the book for readers to: “Learn lessons from an expert on effective public relations in today's fast-paced world.”

EPR Editorial Team · Jun 18, 2012

PR News

IBM's Sequoia: The Supercomputer That Defined American HPC in 2012

IBM's Sequoia — the 16.32-petaflop Blue Gene/Q supercomputer that defined American HPC in 2012, ran for the NNSA nuclear-stockpile mission at Lawrence Livermore, and was replaced by El Capitan, a machine 170 times faster in the same lab.

EPR Editorial Team · Jun 18, 2012