The inaugural BNPL Citation Share Index 2026 — which buy-now-pay-later providers ChatGPT, Claude, Gemini, Perplexity, and Google AI Overviews actually cite. Klarna owns brand. Affirm owns trust. Afterpay owns Gen Z. Risk language attaches to the category itself.
The Fintech AI Visibility Hub — master index of the standing 5W Citation Share Indexes across stablecoins, neobanks, payments processors, BNPL, and the Reddit source layer. Same locked methodology. Quarterly. Comparable across the franchise.
EPR's reference on mobile shopping app adoption from the 2013 early-growth baseline through 2026 mature infrastructure. Seven structural shifts, five app categories, and what it means for brand communications.
The phone is no longer a discovery channel that pushes the buyer to a desktop or a store. The phone is the store. How TikTok Shop, Whatnot, Poshmark, BNPL, and mobile wallets rebuilt the buyer journey — and what wins next.