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Sonos Lost $500 Million in Market Value When the Niche Audio Reviewers Turned.
Crisis Communications

Sonos Lost $500 Million in Market Value When the Niche Audio Reviewers Turned.

Sonos lost in market value in one of the most significant PR and product crises in recent consumer electronics history, offering a critical lesson for communications professionals across audio, wearables, and smart home categories. For PR and communications practitioners working with consumer electronics, audio, wearables, smart home, or prosumer hardware brands, the 2024 Sonos crisis […]

EPR Editorial Team ·
Samsung Public Relations: 3D TV and the Brand Push
Technology

Samsung Public Relations: 3D TV and the Brand Push

Samsung is one of the more substantial consumer electronics communications operations globally. The recent 3D TV launches at CES 2011, the expanding Galaxy product line, the Apple competitive dynamic, and the broader strategic moves that are shaping the broader consumer electronics communications category.

EPR Editorial Team ·