Technology PR

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A Masterclass in Defense Tech PR – How the U.S. Managed the RogueSatellite Shootdown

In the complex world of defense technology, success is often measured not just by the performance of the hardware but by the clarity of the message surrounding it. Few examples illustrate this better than the 2008 public relations handling of the U.S. Navy’s operation to shoot down amalfunctioning spy satellite—an operation that, in many ways, was more about controlling public perception and managing international reaction than simply destroying a space object. Dubbed unofficially as “Operation Rogue Satellite,” this mission was aprime example

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