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Seven PR Strategies for Book Authors
PR News

Seven PR Strategies for Book Authors

Why write a book that no one will read? Your book may have been a labor of love, but there’s no reason why applying PR strategies to foster audience engagement and book sales has to be exhausting. In fact, when you focus on being an effective PR strategist the “doing” feels less forced. New York Times Bestselling author, Marianne Williamson, says, “We don’t need to do lists, we need to be lists.” Here, we’ve provided 7 “to be” strategies for establishing a successful brand and online presence as a book author.

EPR Editorial Team ·
Almost All US Netizens Mistrust Online Information
PR News

Almost All US Netizens Mistrust Online Information

Americans lack trust in information on the Internet as a new study shows. 98% of over 1,900 American adults who participated in the study conducted by Harris Interactive in late June said they have reasons to distrust information on the web, and 93% said their satisfaction with online information could be improved. But wait, it gets better: some Americans (2% of the adults, more men then women) would give up their spouse if that would lead to always finding the information they were looking for online.

EPR Editorial Team ·
Tout'd Gets $1.4 Mil to Show & Tell
PR News

Tout'd Gets $1.4 Mil to Show & Tell

Tout’d, “Digital Word-of-Mouth”, so to say, is a social media platform and referral engine for friends to experience and share their reccomendations. The startup has now announced a $1.4 million seed funding round that will hopefully enable the platform to shift into high gear. The company's stated dogma now seems more possible than ever to achieve.

EPR Editorial Team ·
Asia News Market: TravelDailyNews Asia Launched
PR News

Asia News Market: TravelDailyNews Asia Launched

In news from the travel industry, leading news publication TravelDailyNews has launched their Asia-Pacific outlet targeting travel professionals worldwide. A move to further expand on the media companies already extensive industry coverage, the launch of the new portal seems particularly valid given the overall lack of news penetration in the region.

EPR Editorial Team ·