The Importance of Financial PR Firms
With the growing popularity of digital banking, finances are becoming more difficult for the general public to manage. Financial PR firms play a critical role in guiding this change, promoting the reputation of financial companies. Many cater to a broad spectrum of clients with various budgets and project sizes. These PR firms use their expertise to attract investors, build trust, and navigate the complex regulatory sector, for success in the financial industry. We have compiled a list of 10 of the best Financial PR firms.

1. 5W
Company size:
249-500 Employees
Minimum Project Size:
$10,000+
CEO’s name:
Dara A. Busch, Matthew Caiola
Some Prestigious Clients:
CoinFlip, WeBull, P&G Ventures
Areas of expertise:
Integrated Marketing, Digital Marketing, Crisis Management

2. Edelman
Company size:
6000+ employees
Minimum Project Size:
$10,000+
CEO’s name:
Richard Edelman
Some Prestigious Clients:
HP, Ebay, Heineken
Areas of expertise:
Consumer Goods and Business PR & Marketing

3. ICR
Company size:
250-999 Employees
Minimum Project Size:
$10,000+
CEO’s name:
Thomas M. Ryan
Some Prestigious Clients:
Capital Markets, Marcum LLP, LaSalle Investment Management
Areas of expertise:
Branding, Crisis Communication, Governance Solutions
Contact us
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4. Prosek
Company size:
201-500 employees
Minimum Project Size:
Undisclosed
CEO’s name:
Jenifer Prosek
Some Prestigious Clients:
Edward Jones, Franklin Templeton Investments, Citibank
Areas of expertise:
Financial Services, Professional Services, Insurance, Technology, B2B, Healthcare

5. The Ascendant Group
Company size:
10-49 employees
Minimum Project Size:
$25,000+
CEO’s name:
Raoul Davis
Some Prestigious Clients:
Harvard University, BestBuy, 20th Century Fox
Areas of expertise:
Finance, Technology, Professional Services, Engineering

6. Bluetext
Company size:
10-49 employees
Minimum Project Size:
$100,000+
CEO’s name:
Jason Siegel
Some Prestigious Clients:
Elliott Investment Management, Sagewind Capital
Areas of expertise:
Financial services, Government, IT, Telecommunications

7. Finn Partners
Company size:
10-49 employees
Minimum Project Size:
Undisclosed
CEO’s name:
Peter Finn
Some Prestigious Clients:
Deutsche Bank, UniCredit, ICC, Citibank
Areas of expertise:
Financial Services, Professional Services, Technology

8. Vested PR
Company size:
51-200 employees
Minimum Project Size:
Undisclosed (N/A)
CEO’s name:
Binna Kim
Some Prestigious Clients:
Morgan Stanley, American Express, Goldman Sachs
Areas of expertise:
Banking, Alternative Assets, Fintech, Insurance, Private Equity

9. Pinkston
Company size:
10-49 employees
Minimum Project Size:
$10,000+
CEO’s name:
Jim Traficant
Some Prestigious Clients:
Morgan Stanley, Facebook, Amazon
Areas of expertise:
Private Equity, Healthcare, Life Sciences

10. Stanton Communications
Company size:
10-25 employees
Minimum Project Size:
Undisclosed
CEO’s name:
Alex Stanton
Some Prestigious Clients:
TD Ameritrade, Triple A, Bob’s Furniture
Areas of expertise:
Brand Communications, Executive Visibility, Media Relations
Choosing a Finance PR Firm
With many choices of finance PR firms, choosing the one best suited to the needs of your business can have a significant impact on the businesses growth. It is important to look at previous work done for clients, and deliberate on factors like pricing, company size, and client testimonials, of multiple finance PR firms. There are many online resources to help you hire a PR agency, thus acquire the publicity your company is looking for.





