Editorial Team, Everything-PR
The Everything-PR Editorial Team produces reporting, research, and analysis across thirty verticals — communications, reputation, AI visibility, public affairs, media systems, and digital discovery in the answer-engine era. Publishing since 2009.
This week The Public Relations Consultants Association (PRCA) announced 18 new PRCA Fellowships. For only the second time since the designation was established in 2010 with the original 46, these people represent the pinnacle of contributors among industry professionals.
Richter, an accounting and advisory firm in Montreal, has just named DDB Public Relations as their agency of record (AOR). Having expanded their business to Toronto last year, the firm tagged DDB to extent their newly rebranded presence.
However uninspired, Slacker stands for "the most complete music service on Earth." Its music library already features more than 13 million songs, and new tracks are added daily.
Expedia promotes employee well-being with a host of health and wellness programs to encourage healthier lifestyle habits. The company opened a clinic at its headquarters, revised its vacation policy, and offers employees and their families information, resources and tools to develop and maintain a well-balanced lifestyle .
The Unison Agency just announced having appointed Chris Abraham as their head of social media. Abraham, former President of Abraham Harrison, LLC, will be responsible for the direction and leadership of Unison's social media practice, overseeing the integration of social media across all Unison's products and services.
The video advertising platform Adap.tv launched In-Target Audience Optimization, a technology that helps advertisers deliver ads more efficiently to their demographic audiences measured by acknowledged services such as Nielsen Online Campaign Ratings and comScore validated Campaign Essentials.
Men are increasingly buying personal care products, but they dislike the real-life shopping aspect of the process, favoring online purchases. Retailers and personal care product marketers need to tackle this challenge when targeting men for more than the basic self care products such as body wash, shampoo or shave cream.
Amidst the UK horsemeat burger scare, some savvy marketers at Virgin Media decided to capitalize on the momentum, with a spoof apology on Twitter, poking fun at Tesco and the like.
LinkedIn keeps on the right path - the small businesses' favorite social network. An added plus for the network are the Q4 earnings, which surpassed expectations.
This question is being asked a lot lately, as more sites and apps begin requiring the sharing of Facebook or Twitter information for login.
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