
The Social Media Operator Class in 2026: Who Replaced the Guru
The "social media guru" title died in 2014. What replaced it is a smaller, more specific operator class — four categories with named track records, not the tens of thousands who put "guru" in their bios a decade ago. The four classes, the $500M course economy underneath them, and the Citation Share test that now separates real authority from the modern guru playbook.










