Editorial Team, Everything-PR
The Everything-PR Editorial Team produces reporting, research, and analysis across thirty verticals — communications, reputation, AI visibility, public affairs, media systems, and digital discovery in the answer-engine era. Publishing since 2009.
Porter Novelli is the new agency of record for Aston Martin in China, and will be in charge of building social media, lifestyle and auto media and influencer relationships.
“You scratch my back, I scratch yours” arrangement can create a PR powerhouse, at least for credit card companies. What other means do these companies employ to generate buzz, and what can you learn from them? A few answers right here.
Amazon.com has just launched the "eBooks Kindle en Español", a new eBook store within the Amazon.com Kindle Store dedicated to Spanish speakers in the US. The new store includes the largest representation of Mexican authors, as well as Kindle Singles in Spanish, compilations of articles from "El Pais", Popular English-language books translated into Spanish, like the Twilight and Hunger games series, books by authors such as Stephen King and many more.
An open invitation from NASA to all agency’s social media followers, to register in a new NASA Social event for a chance to go behind-the-scenes and learn more about NASA aeronautics, science and other projects at the agency’s Dryden Flight Research Center on Edwards Air Force Base in California.
If growing your skillset in the name of being a true public relations expert is a necessity for your business, here are five Chicago-based PR events to check out in 2012.
Glenfiddich has recently appointed Porter Novelli as its PR agency in charge of global consumer PR. The agency has been awarded a six-figure brief after winning a four way pitch.
For years, marketers have struggled to measure ROI for PR, but Ketchum and The Modellers promise to change things for the better, partnering in an initiative that will clearly show the value of PR.
With a strong PR partner at its side, Room Key is now ready to compete against industry players like Expedia and Travelocity, as well as newer players including Global Hotel Exchange and Google Hotel Finder.
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