
Agency of Record News & AOR Assignments
Agency of Record updates


Ti Sento Milano Names Roepke Public Relations as AOR
European jewelry brand Ti Sento Milano has selected media relations specialist Roepke Public Relations for its expansion into the fashion market of North America. Roepke is an international public relations firm that specializes in media relations.

Bing News: Microsoft Gets Smart With Office 365+Bing
Owners of the new Office 365 Home Premium now have new ways to get more done on the go: Bing Maps, Bing Finance, Bing News Search, Bing Dictionary, and Bing Images Search, directly in their Office documents (Excel or Word).

Lindblad Expeditions Choose ID Media as AOR
With travel brands like Cayman Islands Department of Tourism, Jamaica Tourist Board and American Express’s Delta SkyMiles travel rewards card on its roster, the agency can deliver what Lindblad Expeditions need most.

NASCAR PR Firm & Ad Agency To Cooperate: Ogilvy & Mather With Taylor PR
Ogilvy & Mather will complete a comprehensive on boarding process in 2012, as the agency prepares to help NASCAR launch a new brand platform at the 55th running of the Daytona 500 in February 2013.

Infinit Software Solutions Retain The Halo Group as AOR
The Halo Group will focus on creating and enhancing Linquizz’s brand identity, positioning the system as a global platform for learning English by using powerful visual imagery that translates words across borders.

5WPR Named PR Agency Of Record for Repechage
5W, one of the world's leading public relations firms, has announced having added Repechage to their roster of wellness brands. Ronn Torossian's high powered PR firm has been tagged to increase awareness about Repechage's products and services, according to the news.

Porter Novelli PR: Room Key Appoints Agency of Record
With a strong PR partner at its side, Room Key is now ready to compete against industry players like Expedia and Travelocity, as well as newer players including Global Hotel Exchange and Google Hotel Finder.

RadioShack Is Looking for Creative AOR in the US
RadioShack Corp. is searching for a new creative agency of record for the US market. The company appointed Select Resources International (SRI) to review candidates.

SugarBush Lands Dearborn School of Education Contract
SugarBush will be in charge of a custom marketing program that aims to create awareness for the university's School of Education’s advanced degrees program.
