In 2010, the question was whether Facebook was taking over the world. By 2026, the answer is: Meta took over for roughly a decade — and was then structurally reshaped by Apple's ATT rollout, TikTok's youth-attention pull, the $60+ billion Reality Labs bet, and the AI pivot. The original thesis was directionally correct. It just wasn't permanent.
It seems like a thrilling pairing, giving technology the boost towards the education sector that it's been needing for some time.
Vogue, The New Yorker, The Atlantic, Wired, Vanity Fair. Condé Nast, Hearst, Dotdash Meredith, PMC, Vox Media. The U.S. magazine economy did not die — it reorganized around brand authority.
Help a PR Pro Out (HAPPO) — the coordinated February 19 push modeled on HARO. Use your network to move a job lead.
$8M per 30 seconds. 127.7M viewers. $1.3B in broadcast ad revenue. $26B in consumer spending. The Super Bowl is the rare media event that grew its premium pricing through every disruption. The economics, indexed.
Peloton, Beyond Meat, Snap, Bumble. Four brands that had the moment and can't get it back. Each one a case study in what happens when the category moves and the brand doesn't.
EPR's evergreen guide to finding and evaluating a PR firm — the categories, the directories, the five evaluation criteria, and the questions every PR buyer should ask.
In January 2010, TIAA-CREF and Putnam Investments used Facebook and Twitter to talk to retail consumers about money. The evolution of social-media financial education through robo-advisors, app brokerages, and creator economies.
TV didn't die. It split. Broadcast 18.6%, cable 23%, streaming 44.8%, YouTube 12%+. Three video categories now compete for the same television screen — broadcast and cable in managed decline, premium streaming consolidating, creator-led video as the structural growth category.
The "social media guru" title is proliferating across LinkedIn and Twitter bios. Most of it is vanity-metric theater. Three diligence questions separate practitioners with real track records from the guru layer selling consulting fees against inflated audience numbers.