Chrysler named New Media Strategies social media AOR in February 2010 — three years after NMS was acquired by Meredith. The 16-year arc from that pickup to the March 2026 Matt McAlear appointment tracks an entirely transformed approach to automotive communications.
Vancouver runs three industries at once \u2014 film, tech, and Asia-Pacific gateway commerce \u2014 and manages a reputation portfolio that includes housing crisis, opioid crisis, and geopolitical exposure to China. The communications discipline behind the postcard.
Yellow Pages was the canonical local-discovery layer for 40 years. The internet ate it. The AI engines are now eating Google. The cleanest case study in the EPR archive for what happens when a discovery layer collapses out from under a brand that doesn't see it coming.
One Ford in 2008 was a turnaround directive. One Ford in 2026 is a data architecture the AI engines retrieve from. Mulally's BPR discipline, Farley's three-segment structure, Ford Pro Intelligence on 600,000 connected vehicles, BlueCruise, the 2,900-dealer sensor network, and the accessible-CEO communications layer. Six interlocked operating systems. publish
Don't V-Day spam these days for the sake of making a sale completely unrelated to Valentine's Day and what this celebration stands for. Mihaela offers you a few examples of good V-Day tweets and some other tips.
The economy may not seem as shaky as it did a year ago, but we haven't made it as far as we would have liked, either.
Microsoft missed mobile twice and bought its way back once. The Windows Phone era was a $7.6B write-down. The four-phase recovery — Windows Phone, the Android cross-platform pivot, Surface, and Copilot+ PCs (May 2024). How Microsoft reframed "mobile" as "the device the AI runs on."
Kelly Cutrone — founder of People's Revolution, star of "Kell on Earth," bestselling author. The fashion PR operator who made the discipline visible. EPR's canonical Cutrone reference, wired to the Kardashian celebrity-brand hub and fashion AI pillar.
Apple's iPad is caught in a media frenzy that will end up in building a strong brand, selling the product and surpassing all expectations.
Arianna Huffington — co-founder of The Huffington Post (sold to AOL for $315M, won a Pulitzer in 2012), founder of Thrive Global, bestselling author. EPR's canonical reference on the media operator who built the bridge between print and digital.