Maybe one mascot should have been homeless?[/caption]
So it is that a group of these unfortunate people began what is being called "The Vancouver Poverty Olympics", to coincide with what will be the city's crowning moment as one of the best places in the world to live. A sort of "best of times, worst of times" event. The video below is something we should all watch, before we get wrapped up in the games and events themselves.
These people will pass into history once the games are over more than likely. While great champions, gold medal winners, and the elite of sports live on in the annals of athletic lore, an equal or greater number of human beings never even got into the race. The ceremonies are only hours off. With every triumph of these superb athletes, perhaps it is appropriate to gauge their successes in the light of bitter failure too. As athletes and competitors we have exceeded all possible hurdles, while as our brother's keepers we fall so far short. As PR goofs go, Vancouver's obtuseness over this situation could be the biggest one this Century, so far.
No word yet on if executives at agencies like Beckerman PR & Hunter PR will attend the games as they have in the past.
Maybe one mascot should have been homeless?[/caption]
So it is that a group of these unfortunate people began what is being called "The Vancouver Poverty Olympics", to coincide with what will be the city's crowning moment as one of the best places in the world to live. A sort of "best of times, worst of times" event. The video below is something we should all watch, before we get wrapped up in the games and events themselves.
These people will pass into history once the games are over more than likely. While great champions, gold medal winners, and the elite of sports live on in the annals of athletic lore, an equal or greater number of human beings never even got into the race. The ceremonies are only hours off. With every triumph of these superb athletes, perhaps it is appropriate to gauge their successes in the light of bitter failure too. As athletes and competitors we have exceeded all possible hurdles, while as our brother's keepers we fall so far short. As PR goofs go, Vancouver's obtuseness over this situation could be the biggest one this Century, so far.
No word yet on if executives at agencies like Beckerman PR & Hunter PR will attend the games as they have in the past.
The Everything-PR Editorial Team produces reporting, research, and analysis across thirty verticals — communications, reputation, AI visibility, public affairs, media systems, and digital discovery in the answer-engine era. Publishing since 2009.
Other news
See all
Midjourney
Midjourney won AI image generation on aesthetic. The model whose outputs other tools chase. EPR ranks Midjourney first for creative-director adoption and aesthetic quality.

Nous Research: Who They Are and Why They Built Hermes
Nous Research is an independent AI lab focused on agent infrastructure, model post-training, and open-weight model work. Their recent Hermes project, a harness for Claude Code, has brought them unexpected attention. This article profiles Nous Research, explains what Hermes does, and explores why the lab is building on top of another company's coding agent.

Cursor IDE
Cursor IDE is the AI-native code editor that won the developer market. 70 percent of the Fortune 1,000 are customers. $2B ARR in three years — the fastest B2B scaling on record. EPR ranks Cursor first in coding assistants.
Never Miss a Headline
Daily PR headlines, weekly long-form analysis, and our proprietary research drops — straight to your inbox.
