Tag

entertainment industry

The Casino Floor Is Dead. Long Live the Casino Brand.

Total non-gaming revenue on the Las Vegas Strip has dwarfed gaming revenue for two decades — yet most casino marketing budgets still treat the slot machine as the product and the floor as the destination. The structural disconnect between where casinos allocate communications investment and where guests actually experience value. The brand is the entire experience: room, pool, show, meal, service, atmosphere — and gaming as one component of a much larger value proposition.

EPR Editorial Team · Jun 15, 2026

Entertainment & Media

The Reality TV Comms Playbook

Pull quote (large-type pull-quote treatment):

EPR Editorial Team · Mar 20, 2025

PR Firms & Communications Agencies

Champion Management: The Talent-Agency Model in the Influencer Era

Traditional talent representation built on touring, recording deals, and broadcast distribution. The creator economy needs a different skill set. The agencies that build both win.

EPR Editorial Team · Feb 27, 2021

Celebrity

Louis CK — The Partial Comeback Arc, Eight Years After the Fall

Eight years after the New York Times investigation that ended his Hollywood career, Louis CK is the canonical case study in partial MeToo-era recovery. Madison Square Garden sold out. A Grammy won. No streaming deal, no late-night booking, no industry awards. The standup ecosystem accepted him; the entertainment industry did not.

EPR Editorial Team · Sep 10, 2018