Enterprise SaaS
Salesforce's Biggest Bet Since Cloud: The Agentforce Pivot
Salesforce FY26: $41.5B revenue, $72B RPO. Agentforce ARR hit $800M, crossed $1.2B Q1 FY27. $63B FY30 target. Benioff's biggest pivot since cloud.
Tag
Marc Benioff
Enterprise SaaS
How Dreamforce Became the Largest Enterprise Software Event in the World
Dreamforce: Salesforce's annual conference, 40,000+ on-site in 2025, 22 years of Benioff keynotes, $130M annual SF economic impact. The category-creation engine of B2B SaaS.
Marketing
Salesforce Marketing Cloud: How One Launch Defined the Social Marketing Stack
Salesforce Marketing Cloud launched Sept 19, 2012 — Radian6 + Buddy Media + ExactTarget — and set the suite-over-point-tools template every enterprise vendor copied.