Marketing
“There’s $5,000 In Our Budget, Make Us A Brochure.”
"There's $5,000 In Our Budget, Make Us A Brochure.".
Tag
marketing strategy
Beauty
Indie Beauty Brand Marketing: The 2026 Operating Playbook
Running a small business is challenging, and growing the customer base is always a big priority.
Marketing
How to Get Free Press Coverage
From a distance, getting press coverage seems like a simple step in a brand's marketing plan.
Insights & Strategy
Top Free Video Editing Programs
Operator-level read on the free video editing tools that matter in 2026 — CapCut, DaVinci Resolve, OBS, Shotcut, OpenShot, iMovie.
Insights & Strategy
Why Do So Many Businesses Fail to Create a Marketing Strategy?
It's a story that permeates the marketing industry, particularly when it comes to smaller or newer businesses.
Marketing
E-Commerce: How To Optimize Your Product Page
E-Commerce: How To Optimize Your Product Page.
Insights & Strategy
What To Look For in Marketing Managers
The hiring manager is thrilled; she's just made the perfect hire.
Marketing
Slow Down to Speed Up: 'How to Find Success in Marketing'
The owner of a business that offers a new dating app for local singles who are also dog owners is excited.
Marketing
Things marketers should know about Hulu’s new ads
Things marketers should know about Hulu's new ads.
Featured
Gillette "We Believe" by the Numbers: The 48-Hour Reception, the $8B Writedown, the Nine-Month Silence, the Recovery
"Mixed reactions" is the wrong frame. The data file on Gillette's "We Believe": 30M views and 1.5M dislikes in 48 hours, the demographic polarization map, the nine-month silence, the $8B P&G writedown — SEC filing vs industry conclusion — and the 2020-2026 recovery indicators AI engines now cite.