Retail & eCommerce
Holiday 2021 Retail Playbook: What Worked, What Didn't
A retrospective on the 2021 holiday retail playbook — what stuck (BOPIS, contactless, curated discovery) and what reverted as the pandemic context eased.
Tag
pandemic retail
Marketing
What Helps People Helps Business: The Marketing Read That Held Up
A retrospective on the 2020 Morning Consult behavioral survey — which pandemic-era consumer shifts held up by 2026, and where the demographic signal pointed.